By Bret Piatt
Feb 6, 2018
This past Saturday, February 3, episode 71 of Cyber Talk Radio hit the air on 1200 WOAI and iHeartRadio streaming. I was joined by Van Lindberg, technology attorney at Dykema Cox Smith to discuss the General Data Privacy Regulation (GDPR) and EU data privacy.
I was excited to welcome back Van Lindberg to the show. This episode, we are discussing GDPR and EU data privacy. In case you are not familiar, Wikipedia defines GDPR as a regulation by which the European Parliament, the Council of the European Union and the European Commission intend to strengthen and unify data protection for all individuals within the European Union (EU). The regulation will go in effect on May 25, 2018. Why would this be relevant to me as a U.S. business owner? This is a very big deal for anyone who does business directly or even indirectly with a citizen of the EU. If you are a company that does business over the Internet or has significant commercial contracts, you need to be thinking about GDPR. For example, we walk through a hypothetical scenario of a t-shirt company owner and how they might need to prepare for the regulation to go into effect. Right to be forgotten, how has this changed with GDPR?
In the second half of the show, we talk through data privacy and how that affects your U.S. based business that is interacting with European citizens as well as hypothetical situations on the enforcement side of GDPR. Much of data privacy is about the custody of information and how hackers misuse data and information. What are some of the data privacy terms that people need to know? There is a difference between a controller and a processor of data. Knowing the difference is important when following the new regulations. When thinking about different data protections circumstances, you have to think about what the regulators and judges are going to think of the specific issue. Businesses regularly engage in different ways of processing customer data and using it for different marketing purposes. With GDPR, companies will have to explicitly explain how they will plan to use customer data and receive permission to use the data by the customer. GDPR creates a blank slate for companies and will require them to go back to anyone that they have gathered data from to receive permission to use that data for different purposes such as marketing. Is your business following the proper guidelines to be in compliance of GDPR? The penalties for non-compliance of GDPR are what’s really getting people’s attention.
To learn more about GDPR and how to ensure your business is compliant, listen to the full episode replay available here!**
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